WORK
PEPSICO
COPYWRITER • JUNE 2023 - PRESENT
TOSTITOS, DORITOS, SMARTFOOD, FRITO-LAY MINIS, SANTITIAS, DIPS, AND MORE.
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DEVELOPED 360°, DIGITAL, SOCIAL, OOH, OLV, AND TVC CAMPAIGNS FROM START TO FINISH.
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PARTNERED WITH ST. JUDE TO SEND DORITOS WHERE NO CHIP HAS GONE BEFORE: SPACE.
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CONSISTENTLY CRAFTING TOP-PERFORMING SOCIAL CONTENT FOR FRITO-LAY BRANDS.
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BOARD MEMBER OF THE EQUAL ERG, WORKING TO FURTHER LGBTQ+ ALLYSHIP IN THE WORKPLACE.
VMLY&R
COPYWRITER • FEB 2022 - FEB 2023
KRAFTHEINZ, BUTTERBALL, ESPOLÒN, GENERAL MILLS, CAMPARI, AND JOHSON&JOHNSON.
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MADE JIMMY FALLON'S DREAM COME TRUE LIVE ON AIR, INCREASING CALLS TO THE TURKEY TALK-LINE BY +30K.
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SHOWCASED LATINO ARTISTS DURING CINCO DE MAYO WITH POP-UPS BY ESPOLÒN TEQUILA.
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COMPLETELY REBRANDED BUTTERBALL'S SOCIAL PRESENCE ON INSTAGRAM WITH ENGAGING AND RELEVANT CONTENT.
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CRAFTED SOCIAL CONTENT FOR APEROL, ESPOLÒN, KIM CRAWFORD, OLD EL PASO, VI, AND MORE.
HAVAS
JR. COPYWRITER • OCT 202I - FEB 2022
KEURIG, MCCAFÉ, GREEN MOUNTAIN COFFEE ROASTERS, AND ALI FORNEY CENTER.
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TOOK OVER NEW YORK MAGAZINE TO BRING AWARENESS TO HOMELESS LGBTQIA+ YOUTH IN NYC.
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DROPPED LIMTED-EDITION $1800 MCCAFÉ MUGS TO HELP CHILDREN STAYING AT RONALD MCDONALD HOUSE CHARITIES.
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ESTABLISHED A NEW VOICE FOR GMCR COFFEE ALL ABOUT BEING PACKED WITH GOODNESS.
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SIDE PROJECTS
SKETCH + IMPROV
SINCE 20I9
CRACKING JOKES ON THE WEEKENDS... AND WEEKDAYS
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PERFORMING EVERY WEEK AS A MEMBER OF THE HAROLD TEAM AT CHICAGO'S iO THEATER.
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FILMED A 100% IMPROVISED COMEDY SPECIAL WITH DRYBAR COMEDY.
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SELECTED FOR iO'S 2024 SNL SHOWCASE.
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VOTED CHICAGO'S BEST COMEDY GROUP OF 2023 BY THE CHICAGO READER.
HOSPITAL MAGICIAN
SINCE 2023
VOLUNTEERING WITH OPEN HEART MAGIC, PERFORMING MAGIC FOR PATIENTS AT LURIE CHILDREN'S HOSPITAL.
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MAKING KIDS GASP WITH AMAZEMENT EVERY OTHER SATURDAY.
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CONSTANTLY LEARNING NEW TRICKS AND COLLABORATING WITH OTHER VOLUNTEERS.
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CAN ALMOST ALWAYS FIND YOUR CARD.
EDUCATION
BRIGHAM YOUNG UNIVERSITY
BACHELOR OF ARTS
COMMUNICATION WITH AN EMPHASIS IN COPYWRITING FOR ADVERTISING
SHINY
D&AD | Shortlist | Campaign Branding
The One Show | Shortlist | Editorial
The One Show | Shortlist | Brand Partnership
Type Directors Club | Design for Good
Type Directors Club | Advertising/Campaign
Type Directors Club | Editorial/Single
Young Ones | Gold | Video/Film
Young Ones | Bronze | Video/Film
Clio Awards | Bronze | Writing for Design
Clio Awards | Bronze | Art Direction
Clio Awards | Bronze | Typography
Clio Awards | Shortlist | Editorial
CampaignUS BIG Awards | Shortlist | Non-Profit
Power of Purpose Awards | Finalist | Not for Profit
New York Festivals Genius100 | Shortlist | Non-Profit
Creativepool Annual | Bronze | Social Good
Greater Good Awards | Shortlist | LGBTQ+
Greater Good Awards | Shortlist | Community Betterment
AdAge Creativity Pick of the Day
Ad Age Top 5 NFL Season Kick-Off Ads
ACT Responsible Great Ads for Good
Telly Awards | Silver | Student | Branded Content
District Addy | Silver | Student | Art Direction
State Addy | Silver | Student | Art Direction